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Updated: January 2026

S9Asia Privacy Policy – Personal Data Protection for Malaysian Players

S9Asia is fully committed to protecting your privacy and personal data. This document clearly explains how we collect, use, store, and safeguard your information in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA).

Table of Contents
1. Introduction 2. Information We Collect 3. How We Use Your Data 4. Basis for Data Processing 5. Data Sharing 6. Storage & Security 7. Cookies & Tracking Technologies 8. Your Rights 9. Children's Data 10. Third-Party Links 11. Policy Changes 12. Contact Us
Important Notice: This Privacy Policy forms part of the agreement between you and S9Asia. By using the S9Asia platform, you agree to the collection and use of your information as described here. The current version is effective from January 2026.

1 Introduction

S9Asia ("we", "our platform") takes the privacy of every player on our online betting platform seriously. This Privacy Policy explains in detail how S9Asia collects, processes, stores, shares, and protects your personal data when you register an account, make deposits via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, FPX, Maybank2u or CIMB Clicks, play games on our platform, or interact with the S9Asia support team.

This Privacy Policy is drawn up in accordance with the requirements of the Personal Data Protection Act 2010 (PDPA) Malaysia — the primary legislation governing the collection and processing of personal data in Malaysia. S9Asia fully complies with all principles set out in the PDPA, including the general principle, notice and choice, disclosure, security, data integrity, access, and other relevant principles.

By registering an S9Asia account or continuing to use the platform, you confirm that you have read and understood this Privacy Policy and that you consent to the collection and processing of your personal data as described in this document. If you do not agree with any part of this Privacy Policy, please discontinue use of the S9Asia platform and contact us to close your account.

S9Asia's Commitment: Your personal data is never sold to any third party. S9Asia uses your data solely for platform operations and user experience improvements as described in this Privacy Policy.

2 Information We Collect

S9Asia collects various types of information to enable the platform to operate securely, meet legal requirements, and deliver the best experience to players in Malaysia. The following are the categories of information we collect:

a) Account Registration Information

  • Full name (as stated on Malaysian identity card / MyKad)
  • Active Malaysian phone number
  • Email address
  • Date of birth (for age verification — 18 and above)
  • Username and password (passwords are stored in encrypted form)
  • State / city of residence in Malaysia

b) Identity Verification Information (KYC)

  • Copy of Malaysian identity card (MyKad) — front and back
  • Selfie with identity document (for high-value accounts)
  • Malaysian bank statement or proof of address
  • Other verification documents required for compliance purposes

c) Financial Transaction Information

  • Deposit and withdrawal history (amounts, dates, payment methods)
  • Payment method details used (Touch 'n Go account number, GrabPay, DuitNow, FPX bank name, etc.) — full account numbers are not stored
  • Account balance and transaction history within the S9Asia platform

d) Gaming Activity Information

  • Gaming history — slots, live casino, sports betting on EPL, Malaysia Super League, badminton, e-sports, jackpots, roulette
  • Betting records — amounts, dates, game types, outcomes
  • Game preferences and platform usage habits

e) Technical & Device Information

  • Your device's IP address
  • Device type and operating system (iOS, Android, Windows)
  • Web browser type and version
  • Cookie data and session information
  • Access logs and platform usage timestamps

f) Communications with S9Asia

  • Live chat session records with the customer support team
  • Emails sent to and received via support@s9asia.click
  • Feedback, complaints, and requests you submit to us

3 How We Use Your Data

S9Asia uses the personal data collected solely for legitimate purposes directly related to the operation of the platform. The following are the primary purposes for which your data is used:

Purpose of Use How Your Information is Used
Account management and verification Name, email, phone number, KYC information
Processing of deposits and withdrawals Payment information, transaction history
Fraud prevention & anti-money laundering KYC information, IP address, transaction history, activity logs
Legal & regulatory compliance Identity information, financial transaction records
24/7 customer support Account information, game history, communication records
Personalise your platform experience Gaming preferences, activity history
Delivery of promotions & bonuses Email address, phone number (subject to your communication preferences)
Responsible Gaming Betting history, self-limit records, usage patterns
Platform technical improvements Device technical data, usage logs, feedback

S9Asia will not use your personal data for any purpose not listed above without first obtaining your additional consent, unless required by law or a valid court order.

4 Basis for Personal Data Processing

Every instance of personal data processing carried out by S9Asia has a valid legal basis as required under Malaysia's PDPA. These bases are as follows:

  • Consent: You provide explicit consent when you register an S9Asia account and accept this Privacy Policy. You may withdraw consent at any time for specific purposes such as marketing communications, without affecting the validity of any processing carried out prior to that withdrawal.
  • Contractual Performance: Certain processing is necessary to fulfil S9Asia's contractual obligations to you as a player — including processing deposits, paying out winnings, and managing your account.
  • Legal Obligation Compliance: S9Asia is required to process certain data to comply with Malaysian law, including anti-money laundering (AML) requirements, KYC requirements, and other reporting obligations.
  • Legitimate Interests: S9Asia processes certain data on the basis of legitimate business interests — such as fraud detection, security monitoring, and platform improvement — provided that these interests do not override your rights and interests.

5 Data Sharing with Third Parties

S9Asia does not sell player personal data to any third party for marketing or commercial purposes. However, in the following limited circumstances, S9Asia may share your personal data with certain parties:

  • Payment Service Provider: When you make a deposit or withdrawal using Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, or FPX (Maybank2u, CIMB Clicks), the required transaction information is shared with the relevant payment provider solely for the purpose of processing your transaction. These payment providers are governed by their own privacy policies and security requirements.
  • Game Software Providers: Third-party game providers that work with S9Asia may receive the minimum data required to operate games — such as player ID and game records — strictly for technical purposes and game integrity verification.
  • Competent Authorities: S9Asia will disclose personal data to Malaysian authorities (such as the police, courts, or law enforcement agencies) if required by law, court order, or valid legal process — without needing your prior consent in such circumstances.
  • Technical & Hosting Services: S9Asia's technical infrastructure service providers (servers, cybersecurity, analytics) may process certain data as part of their technical operations. All such providers are bound by strict data protection agreements with S9Asia.
  • Business Transfer: If S9Asia undergoes a merger, acquisition, or asset transfer, user data may be transferred to the acquiring entity — provided that entity upholds equivalent or higher data protection standards.
S9Asia's Guarantee: All third parties receiving data from S9Asia are bound by confidentiality and data protection agreements. S9Asia ensures that every instance of data sharing is minimal, strictly necessary, and limited to the stated purpose.

6 Data Storage & Security

S9Asia implements comprehensive technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. The following are the key security measures we have in place:

  • 256-bit SSL Encryption: All data transmitted between your device and S9Asia's servers is protected by industry-standard Transport Layer Security (TLS) encryption — the same technology used by Malaysia's leading banking institutions.
  • Sensitive Data Encryption: Passwords, sensitive financial information, and KYC data are stored in encrypted form using strong encryption algorithms. Passwords are never stored in plain text.
  • Access Controls: Access to player personal data is restricted to S9Asia staff who require it to perform their duties only. All internal access is logged and monitored.
  • 24/7 Security Monitoring: S9Asia's automated monitoring system continuously detects and alerts on any suspicious activity or unauthorised access attempts.
  • Regular Data Backups: S9Asia data is regularly backed up to secure locations to ensure service continuity and data recovery in the event of any technical incident.

Data Retention Period

S9Asia retains your personal data for as long as your account remains active, plus the minimum retention periods required under Malaysian law. In general:

  • Financial transaction records: Retained for a minimum of 7 years from the transaction date, in line with Malaysian financial legislation.
  • KYC records and identity verification: Retained for the lifetime of the account plus 5 years after account closure.
  • Activity and communication logs: Retained for 2 years for security and compliance purposes.
  • Once the retention period expires, data is securely deleted or anonymised.

7 Cookies & Tracking Technologies

The S9Asia platform uses cookies and similar tracking technologies to enhance your experience, maintain session security, and understand how players use our platform. The following are the types of cookies used by S9Asia:

  • Essential Cookies: These cookies are required for the S9Asia platform to function properly. They manage your login session, maintain your game cart balance, and ensure payment transactions run smoothly. They cannot be disabled without affecting core platform functionality.
  • Preference Cookies: Saves your preferences such as interface language, display settings, and your favourite games on S9Asia — so you don't have to reconfigure them each time you log in.
  • Analytics Cookies: Helps S9Asia understand how players use the platform — the most frequently visited pages, time spent on particular games, and points where players encounter difficulties. This information is used to improve the S9Asia platform.
  • Security Cookies: Used to detect and prevent fraudulent activity, monitor suspicious login attempts, and protect your account.

You can manage cookie settings through your web browser. However, disabling essential cookies may cause certain features of the S9Asia platform to not function properly.

8 Your Rights Under Malaysia's PDPA

As a data subject under Malaysia's Personal Data Protection Act 2010 (PDPA), you have the following rights in relation to the personal data held by S9Asia. You may exercise any of these rights by contacting us through the channels set out in Section 12.

Right of Access
You have the right to request a copy of the personal data S9Asia holds about you. S9Asia will respond to your request within 21 working days.
Right to Rectification
If your data is inaccurate or out of date, you have the right to request that S9Asia correct or update it at no charge.
Right to Withdraw Consent
You may withdraw your processing consent for specific purposes (such as marketing communications) at any time without affecting any lawful processing already carried out.
Right to Object
You have the right to object to the processing of your data for certain purposes, including direct marketing, by contacting the S9Asia support team.
Right to Data Portability
Under certain circumstances, you have the right to receive your personal data in a machine-readable format for transfer to another party.
Right to Lodge a Complaint
If you believe S9Asia has violated the PDPA in its handling of your data, you have the right to file a complaint with the Personal Data Protection Commissioner of Malaysia.
How to Exercise Your Rights: Submit your request by email to support@s9asia.click with the subject line "PDPA Rights Request". Include your S9Asia username and the type of request. We will respond within 21 business days.

9 Children's Data

S9Asia strictly prohibits use of the platform by individuals under the age of 18. The platform is not designed for children or minors, and S9Asia does not knowingly collect personal data from underage individuals.

The S9Asia registration process requires age verification, and an enhanced KYC process may be conducted to confirm that players are 18 years of age or older. If S9Asia determines that data has been inadvertently collected from a minor, that data will be deleted immediately and the relevant account will be closed.

Parents and guardians who become aware that their child or ward has registered or attempted to use the S9Asia platform are urged to contact our support team immediately via live chat or at support@s9asia.click so that appropriate action can be taken.

10 Third-Party Links

The S9Asia platform may contain links to third-party websites or services in certain contexts — such as payment providers or game suppliers. S9Asia's Privacy Policy applies only to the S9Asia platform itself and does not cover the privacy practices of any third party.

S9Asia is not responsible for the content, privacy policies, or security practices of any third-party websites or services. We encourage you to read the privacy policy of each third party whose services you access through the S9Asia platform before providing them with any personal information.

11 Changes to the Privacy Policy

S9Asia reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data practices, new legal requirements, or changes to the services we offer. Any material changes will be communicated to you via:

  • In-platform notifications on S9Asia when you log in
  • An email sent to the address registered to your account
  • A clear notice at the top of this Privacy Policy page

The "Last Updated" date shown at the top of this page indicates when the current version of this Privacy Policy came into effect. Your continued use of the S9Asia platform after any changes take effect will be considered your acceptance of the revised Privacy Policy.

We encourage you to review this page periodically to stay informed of any updates. Previous versions of the S9Asia Privacy Policy are available upon request by emailing support@s9asia.click for reference purposes.

12 Contact Us – Privacy Enquiries

If you have any questions, concerns, or requests regarding S9Asia's Privacy Policy or the use of your personal data, please contact our team through the following channels:

  • Privacy Email: support@s9asia.click (Subject: "Privacy Policy Enquiry")
  • Live Chat: Available 24/7 directly within the S9Asia platform
  • Service Language: Bahasa Melayu and English
  • Response Time: Under 2 minutes (live chat) / within 24 hours (email)

For official requests relating to PDPA rights — such as data access, rectification, or withdrawal of consent — please use the email channel and clearly state the type of request along with your S9Asia account username. We will process your request within 21 working days in accordance with Malaysia's PDPA requirements.

🔒 S9Asia's Commitment to Your Privacy

Six ways S9Asia protects the personal data of Malaysian players every day.

Full PDPA Malaysia Compliance

S9Asia fully complies with Malaysia's Personal Data Protection Act 2010 (PDPA) — the country's primary data protection legislation. All data collection, processing, and storage activities are conducted in strict accordance with PDPA principles.

256-bit SSL Encryption

Every bit of data travelling between your device and S9Asia's servers is protected by 256-bit SSL encryption — the same security standard used by Maybank, CIMB, and Malaysia's top financial institutions. No third party can intercept your information.

Data Not Sold to Third Parties

S9Asia has never and will never sell players' personal data to advertisers, data brokers, or any third party for commercial purposes. Your data is used solely for platform operations and to improve your gaming experience.

Data Access & Control Rights

You have full control over your personal data. Request a copy of your data, correct inaccurate information, withdraw marketing consent, or request data deletion — all easily done by emailing support@s9asia.click.

Minimum Data Collection

S9Asia only collects data that is strictly necessary for platform operations and legal compliance — nothing more. Our "data minimisation" principle ensures we do not retain unnecessary information about you.

Clear Data Retention Periods

S9Asia maintains a clear data retention policy — financial records are kept for 7 years in line with Malaysian law, while other data is deleted or anonymised as soon as it is no longer needed for the purpose for which it was collected.

Have a Question About Your Data Privacy at S9Asia?

The S9Asia team is ready to help you understand how your data is managed or to process any requests relating to your PDPA rights. Reach us via 24/7 live chat or email at support@s9asia.click — in Bahasa Melayu.

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❓ Frequently Asked Questions – S9Asia Privacy Policy

Frequently asked questions from players about data protection and privacy at S9Asia.

No. S9Asia never sells players' personal data to any third party for advertising, marketing, or commercial purposes. Your data is only shared in the limited situations set out in this Privacy Policy — specifically with payment providers such as Touch 'n Go eWallet, GrabPay, or FPX to process your transactions, with game software providers for minimal technical purposes, and with Malaysian authorities where required by law. All data sharing is kept to the minimum necessary and strictly for the stated purposes.

KYC documents submitted to S9Asia — including copies of your MyKad and selfie — are stored in systems protected by encryption and strict access controls. Only authorised S9Asia compliance personnel may access these documents for identity verification purposes. All document submissions via the S9Asia platform are protected by 256-bit SSL encryption in transit. KYC documents are retained in accordance with Malaysia's PDPA requirements and anti-money laundering (AML) regulations, and are securely deleted upon expiry of the stipulated retention period.

You may request the deletion of your personal data by submitting a request to support@s9asia.click. Please note, however, that S9Asia may not be able to delete all of your data where there is a legal obligation to retain it — for example, financial transaction records must be kept for a minimum of 7 years in accordance with Malaysian financial laws and anti-money laundering (AML) requirements. Data not subject to legal retention obligations will be fully deleted or anonymised within 30 days of the date your request is received. S9Asia will clearly inform you of which data can be deleted and which must be retained, and the reasons why.

When your S9Asia account is closed, it will be deactivated and you will no longer be able to access it. However, S9Asia is still required to retain certain data in accordance with Malaysian legal obligations — including financial transaction records (7 years), KYC records (5 years after account closure), and other compliance records. Data not subject to legal retention requirements — such as game preferences and session logs — will be deleted within 90 days of account closure. You may contact support@s9asia.click for more information about the specific data retained after your account is closed.

Yes, S9Asia may send emails or SMS messages about the latest promotions, deposit bonuses, recent jackpots, and platform updates to players who have consented to receive marketing communications during registration. To opt out, you have several options — click the "Unsubscribe" link at the bottom of any S9Asia marketing email, update your communication preferences in your S9Asia account settings, or contact the S9Asia support team via live chat or email at support@s9asia.click. Please note that withdrawing your marketing consent will not affect your receipt of important operational communications such as transaction confirmations, account security notifications, and essential service information.
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